Description
Wind Flowers is Creed's feminine floral launched in 2021, inspired by the strength and grace of modern femininity. The composition opens on jasmine sambac — the intensely fragrant bloom of South and Southeast Asia, distinct from its European counterpart — alongside orange blossom and peach for immediate approachability.
The heart is where Wind Flowers makes its richest statement: jasmine sambac continues to deepen, joined by tuberose and rose to create a grand floral accord that is opulent without being suffocating.
Iris in the supporting role adds a cool, powdery facet that prevents the florals from becoming syrupy. The base of musk, orange blossom, praline, iris and sandalwood transitions the composition into a warm, slightly gourmand finish that enhances longevity beautifully.
For wholesale buyers, Wind Flowers benefits from Creed's unmatched luxury positioning. The fragrance appeals strongly to the gifting market and performs well in premium department store environments and travel retail channels.